Company boosts self-service as a new business discipline
Sacramento, Calif. - Sacramento, Calif. - February 23, 2006 - WebRaiser Technologies, Inc., the leader in software for the self-service economy, today introduced Method8™, the first formal self-service business process. WebRaiser, which is known for its award-winning software and kiosk innovations, defines Method8 as a collaborative business process with eight discrete functions that enable self-service success. The company has just published a white paper titled "Method8: Best Practices for the Self-Service Business Discipline".
"Self-service has evolved from vending machines and kiosk deployments to an operational necessity for business success. WebRaiser views it as a core business strategy that can reduce costs and expand revenues while improving the customer experience," said Dave Gonsiorowski, WebRaiser's CEO and Co-founder. "With Method8, WebRaiser has defined an eight-step process that captures its institutional knowledge of the best practices earned through successful collaborations with more than 200 companies over nine years."
The perception that self-service is solely a technology issue has hampered its impact in many organizations. WebRaiser has found that its most successful partners have been companies that view self-service as a new business discipline. These organizations have elevated self-service in much the same way that customer service, human resources, information technology and quality management emerged as new business disciplines in recent decades.
"It's a very positive sign that we are starting to see org charts with self-service titles and departments", added Gonsiorowski. "There's a growing recognition that self-service cuts across many functional areas - including marketing, sales, HR, customer services, and IT. Self-service is a new discipline that goes well beyond responding to what customers want to buy, it addresses how and when they want to buy."
WebRaiser's Method8™ white paper is available as a download at www.webraiser.com.
About WebRaiser
WebRaiser Technologies, Inc. makes self-service simple. Through its award-winning VendiSoft™ development platform, VendiStore™ kiosk applications and Method8™ business process, WebRaiser enables self-service success. Founded in 1997, WebRaiser has helped more than 200 companies reduce costs and increase revenue. Customers include AmeriGas, AT&T, Red Lobster, Sutter Health, Ghirardelli, Sketchers Shoes, and Lockheed Martin. For more information, including the Method8™ white paper, go to: http://www.webraiser.com.
